The year is coming to its end and we hope you are achieving your goals, especially your fitness goals. Nevertheless, here’s a thumbs up ? for all of us – for trying, for training, for getting up early, for reminding each other to eat healthy and keeping fit, for sharing, for motivating each other in our own ways, for pushing the boundaries, for breaking stereotypes, for friendship, for not quitting, for taking care of ourselves and the list goes on. Fitness is a lifestyle, a journey, so let’s continue improving our routines.
The theme for 2017 is #ForABetter2017 and alhamdulillah, 2017 is a healthy year for our dear customers, partners and us. We get more and more sharing from our beautiful sisters – about their victories and fitness journeys, we get to build more innovative products and foster friendships and partnerships with amazing people across the globe. Best of all – to know that we are all growing in our own ways, every moment.
Some highlights in 2017 :
- Being with the Girls in Fitness
We organised, supported and were part of several fitness events and below are the women-related-ones:
- Zest of Choices and Innovation in Sports
- Purposeful Sports Hijab Designs
We produced sports hijab designs which are sport-focused. This is to suit the nature of certain sports and dress guidelines. For example, the Hooda Racerback Sports Hijab is for cyclist and runners, while the Hooda Ellipse Sports Hijab is suitable for yoga and inversion. Raazglove with improved fabric is suitable for archery and shooting.
We also added useful features into our designs. Tunes Series Sports Hijab – are earpiece-friendly as they have small holes for you to insert and remove ear pieces from the outside. We added pockets with zip for the Hooda Sports Hijab and the Hooda Racerback.
- Affordable Athleisure Collection
If you want to stay active and comfortable, you need good athleisure-wear. We produced more leisure-type designs, with affordability and comfort in mind. The fabric is soft and lightweight and designs are simple and pleasant for leisure and vacation! Some of the athleisure designs are the Hooded Cardigan, Athleisure Top, Athleijab (RM39 only), Kebaya Sports and the Hattha Pants.
- More Bottoms
We have got more bottoms covered for you in 2017 with the top-selling EZ Skirts, more fun and functional leggings, and more pants for modest ladies like the Jasmine and the training pants
- Purposeful Sports Hijab Designs
- Conveniences for Customers
Improved shopping experience at nashata.com. The webstore is more mobile friendly, you can find products easier and now, you can add reviews.
Also, in our continuous efforts to make Nashata products more affordable (shipping cost is expensive) and accessible(shorter shipping period) for our customers, and to provide better services, together with our partners, we have launched
- Nashata in Middle East at gcc.nashata.com , and
- Nashata in Indonesia at id.nashata.com
These local-sites carry selected Nashata products, and insyaAllah, more items will be made available and more local-sites will be launched in 2018. If you are keen to be a part of this movement in your region or country, just drop us an email at email@example.com
From ‘For a Better 2017’ we will ‘Woman Up 2018‘. It simply means we will focus on :
- Producing Better Products and Services
We will continue to produce new and improved products and more inspiring stories of our active sisters on social media. 2018 is about giving more choices for larger and tall ladies. Our search for plus size model is still ongoing till the end of Dec 2017. The link to register : http://bit.ly/NashataPlusSize
- Making an impact for women in universities through Nashata University program. We understand the growing challenges as students to watch weight and eat healthy food and we care about them. Hence, it is our goal to foster active and healthy lifestyle among our sisters in universities. More to be shared soon, insyaAllah.
- Woman Up – Beyond Running, Without Boundaries
We would like to foster more confidence and empowerment within ourselves and our sisters. Let’s push the boundaries and explore excitement in fitness at different levels. It can be about learning new sports, participating in new races, overcoming our fears and limitations. Remove boundaries, and let’s progress together.
Thank you for a Great 2017. Don’t forget to unwind before the year ends and set your goals for #WomanUp2018 ! ☺
with ✌ & ❤,
eliza & team